University of Minnesota
teaching with writing
center for writing
writing.umn.edu


Teaching With Writing.Center for Writing's home page.

Business & Management

On writing in Business & Management (for use in syllabi)

Because successful business hinges on effective communication, business school graduates spend a large percentage of their working hours reading, drafting, and revising formal and informal communications. Business and management professionals write reports, proposals, memoranda, and multi-media presentations. They face special rhetorical challenges because what they write is often read by multiple readers, who range from intra-office colleagues and international clients to the intermediary professionals involved in fulfilling transactions. In professional environments, writers may have sole authorship of the documents they produce, but it is far more likely that they will write collaboratively, in both "real" and virtual environments.

Sample syllabi in Business & Management

Business Administration 1910 | Freshman Seminar
Individual and group assignments

Operations and Management Science 3001 | Introduction to Operations Management
Synthesis paper connecting professional goals with researched area

Business Administration 3033 | Business Communication
Multiple oral and writing assignments, including memos, emials, and proposals

Sample assignments in Business & Management

Business Administration 3033 | Business Communication Assignments
Principles for writing professional documents, including business memos

Business Administration 3033 | Unit II- International Expansion Proposal
Group assignment with deliverables: Gantt chart, report, presentation, and press release

Marketing 4030 | Term Paper: Sales Management Practice
Collaborative group project with 5-page report and oral presentation

Marketing 4030 | Writing a Case Study
two case summaries requiring analysis and recommendations

Marketing 4040 | Individual Homework Assignments and Concept-In-Action Oral Presentation:
multiple brief assignments combining individual and group work

Marketing 4040 | Group Research Project
group proposal, primary research, a 10-page report, and oral presentation on buyer behavior

Operations and Management Science 498 | Industry Outline
summary and analysis that builds to an 8-page formal paper (George Mason University)

Operations and Management Science 498 | Two-Page Industry Issues Paper
individual analysis supporting a prediction about industry growth, as part of group analysis (George Mason University)

Operations and Management Science 498 | Team Presentation
Group oral presentation with peer evaluation (George Mason University)

Operations and Management Science 498 | Seven-to-Ten Page Final Industry Paper
individual industry analysis that draws from previous assignments and group research (George Mason University)

Economics (Consumer Science) | Collaborative Term Project in Consumer Science
Written and oral reports (University of Wisconsin - Madison).

Sample responding handouts in Business & Management

Business Administration 3033 | Email Strategies and Advice

Business Administration 3033 | Informative Headings Improve Readability

BusinessAadministration 3033 | Memo

Business Administration 3033 | Report Style Guidelines

Business Administration 3033 | Designing Documents for Skimming

Sample grading rubrics in Business & Management

Operations and Management Science 3001 | Course and Paper Rubrics
Criteria for the entire course and analytical papers

Operations and Management Science 498 | Industry Outline with Grading Criteria
Summary and analysis builds to an 8-page formal paper  (George Mason University)

Operations and Management Science 498 | Two-Page Industry Issues Paper with Grading Criteria
Analysis that makes predictions about industry growth (George Mason University)

Operations and Management Science 498 | Team Presentation with Grading Criteria
Group project  (George Mason University)

Operations and Management Science 498 | Seven to Ten Page Final Industry Paper with Grading Criteria
Industry analysis that draws from previous assignments (George Mason University)

Research strategies in Business & Management

Selected Resources for Business

Writing for Business (Longman / Prentice Hall)

Additional writing resources for instructors in Business & Management

Library Support for Instructors

Additional writing resources for students in Business & Management

Business Reference Page (University of Minnesota Libraries)

Report Writing (PowerPoint presentation)

Effective Business Writing (PowerPoint presentation)

Critical Thinking Skills (PowerPoint presentation)

Workplace Writers (OWL at Purdue)

The Write Place Catalogue (LEO: Literacy Education Online)

A Plain English Handbook (U.S. Securities and Exchange Commission)

A Guide to Writing in the School of Management (George Mason University)